How Do Free Mobile Apps Make Money?

Mobile apps can make money without necessarily charging but most people do not understand how this is possible. The app market contains a lot of apps some are free and others are not free. It is evident that the free apps have outcompeted and outmanoeuvred the paid ones and this is a challenge to the mobile app companies. This is one of the biggest challenges that apps developer UK are facing and this has greatly affected their companies. Free apps are downloaded the most and therefore companies should look for ways on capitalizing on the new app users.  App monetization strategies and creating free apps are some of the things that app companies should consider. Some of the ways in which free mobile apps make money are:

  1. Advertising

The most common use of free apps is advertising and in fact they are the easiest to implement although this has to be done through third party and network. For an app owner to maximize profits it should have a lot of users or it should be downloaded by as many people as possible.

  1. Physical purchases

Most of the businesses usually give apps for free because they know they will benefit by selling the physical goods. The ecommerce businesses are the ones that maximize on the use of these apps so that people can be able to know more about their goods and services and at the same time buy them. The reason for this is because the costs associated with ecommerce are many. This is a strategy used by the app developers London and it has greatly assisted them to market their products and services. Read more.

  1. Subscriptions

Most people like subscribing for apps and they do this monthly or yearly depending on the requirements of the app owners. The rates charged by apps are different and this depends on the kind of app but at the same time this varies from one app to the other. The features that apps have can sometimes be used to determine the subscription fee that you are supposed to pay for a given period of time. The value of an app is what will influence a person to subscribe and that is why it is important for the app developers to be keen on the kinds of apps the come up with and the features that they have. Mobile app development is on the increase and more especially in the developing countries and this has improved ecommerce businesses.

  1. Micro-payments

Micro-payments are small payments that are made to apps and these payments are done for use the apps for example when you change your profile picture. This is common in China sites such as the Tencent. Micropayments also help app companies to make money.

In conclusion, Good apps can enable a company or the owner to make money from it. A good app is downloaded by many people and this means that it is liked by many people. App designers should therefore ensure new apps come with unique features. Check out this: http://thesoundpipemedia.com